WELCOME WELCOME BOYS AND GIRLS

It's that time again, The 1975 are back and they're hyping up their new album. Promo for MFC will be coming thick and fast now, so lets keep a timeline of what is happening and what has happened.

28th April 2018: Posters with minimal text started appearing in UK cities

29th April 2018: A BRIEF INQUIRY INTO ONLINE RELATIONSHIPS poster appears online

• The title of this poster may be a reference to an essay by Gene McHugh: The Context of the Digital:A Brief Inquiry into Online Relationships. More info here. Unless you have access to academic articles via your University / College, you may struggle to gain access to the essay.

• Note: The two posters share different DH product codes. This may be hinting towards two separate releases (EP and LP, for example). Alternatively, the promo posters may be put on sale at a later date, thus two separate product codes.

30th April 2018: social media blackout!

1st May 2018: The1975.com returns. A countdown to June 1st is happening. Brief clips of our modern world play on a loop.

• To view all of the clips without the countdown, view this post. Big thanks to /u/terminallyrad.
• A secret form in the website's source code was discovered, later found to be the mailing list, accessible only via mobile users. Signing up to the mailing list provides you with a handful of new images. Big thanks to /u/ceilling.
• If you put the titles of the images together it leads to http://the1975.com/conversation5/ which is directly from a google experiment with an AI, which you can find here https://arxiv.org/pdf/1506.05869v2.pdf. Big thanks to /u/Opalmoonn.
• If you look at the1975.com's source code, you will find a link to The 1975's new logo. The file name for this logo is THE1975FACIONPREVIEW.jpg. Probably insignificant but Facion may end up meaning something!

5th May 2018: new physical poster of the rectangle

6th May - 27th May 2018: posters, posters, posters

28th May 2018: NEW SINGLE ANNOUNCEMENT: GIVE YOURSELF A TRY, premiers 31st May on BBC Radio 1

29th May 2018: lyric poster posted

Will be updated regularly, stay tuned!