Who is Sia's target market? It seems to me that initially they will have an excess of supply but not enough demand for storage. The value proposition on the storage side is clear, not so clear on the client side. As they get ready to release v1.0 I hope they're starting to think carefully about the business end of their venture. If they're able to secure additional funding it's worth thinking about bringing in additional talent to think carefully about this issue.

Who is the group with an unmet storage need to whom they can tailor their early offerings? They're competing against big players in this space and I don't think "everyone needs storage" is going to cut it just as it hasn't seemed to cut it in finance. Ripple is making good headway by focusing almost exclusively on cross-boarder remittance.

I was speaking with a human geneticist yesterday and they're in crisis mode regarding data storage. They have ways of compressing the 3B base pair sequence in the early stages they like to keep the entire code intact for rapid reanalysis. Seems like Sia's contract system might make sense at least in terms of allowing for medium-term self-terminating contracts. Decentralized storage genetic data may also address some of the privacy concerns in a way that centralized storage cannot.

Perhaps genetics is not their target market but I'd argue that it's time to start giving this some serious thought. I can promise you that StorJ is.