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Luxury strategy / Montcler cooperation
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I would like to know what your opinions are regarding Mercedes‘ new strategy to focus on high end luxury models with a high margin. I am from Germany and here you often see A classes W169, old solid C-classes, station wagons etc. These are cars not for the super wealthy but for people who want quality and a car they can rely on. I fear that Mercedes will lose this customers and transform into something different.

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Posted
1 year ago