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I'm researching marketing automation platforms and the two I'm considering are Salesforce Pardot/Marketing Engagement and Hubspot Marketing Plus. I used Pardot briefly about 3 years ago and it wasn't great, lots of coding needed even for simple email templates. I'm not sure if it's changed much. We cancelled due to budget reasons. Now I'm considering it again but hesitant. I've heard good things about the Hubspot program though.
Open to all feedback and experiences- good and bad. For reference my company is b2b and our marketing department is very small. Thanks
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