Hello,

Sorry for the long post, just want to add context. I am a 29 year old male and I have worked at large bank for over 6 years now (probably 4-5 years too long but here we are.) Originally as a business analyst but really doing anything data (MS Access, Excel, SQL) related for the team I supported. Then I moved to another team and became a “Data Analyst”, but it was more or less the same, just using Alteryx for ETL and Domo for dashboarding, but we barely make dashboards. I’ve been remote since COVID and while being remote has great advantages, it gave me even less reasons to feel apart of the team/company.

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I never really liked the job anyway, whether it was banking and operations or the day to day. Banking is both boring and complex that it took all effort to do the job. This will be my last week there as I’ve been laid off. Part of me is feeling relief, but now I am going to be jobless which is obviously scary as hell. I just moved out of my parents house and moved across the US to a higher cost of living area living alone and while it was always the plan to find a new job after I moved, the timing couldn't have been much worse.

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The job search is a struggle, but I also dont feel any passion or care to really get something that my current skill/background aligns with. I realized that I want to get into marketing, (digital marketing, marketing analytics, marketing operations, etc) but I am wondering how to do that now. What to focus on? How to build experience quickly? I have some time, my severance ends mid March but hoping well beforehand I can jump into something marketing related, preferably a smaller team/company too.Or just focus on getting a decent job with the background I dont want to pursue because this job market might be rough for awhile.. Any words of encouragement or advice from people who moved into marketing from a similar boat.

Thank you all.

TLDR; laid off from data job from bank that I hated, how to get into marketing from here? Start at the bottom with google ads and seo? or go for marketing ops since my background kinda aligns with that.