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Hey! I'm working on a brand design for a good friend's new ecom startup. I have never designed branding specifically for only ecom, my previous experience has been for product branding and service businesses. I presented initial concepts and my friend's business partner who has worked in ecom for some time says that they want a "web 3.0 logo". Can anyone point me in a direction to help me understand what he means better? Just confused about what separates a traditional brand/logo from a "web 3.0 logo".
Any in[ut is helpful!
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- 3 years ago
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