Hello,

I am trying to setup a Gmail Ad Campaign which targets only emails sent or received containing my competitor domains. I created a custom audience by going to tools > audience > custom audience and using custom affinity. Then entering my competitor domains. However, when I try to use it for my campaign, I am not shown this custom affinity under audience.

Second part of this question, after failing above, I created a custom intent audience and entered competitor domains as keywords. However, this has resulted in driving traffic beyond expectations as I have only used 12 competitor keywords and surely the traffic being received doesn't makes sense.

I am still learning and improving and appreciate your help. TIA!

Impressions in 1 Day

Custom Affinity not shown in Campaign Audience

Custom Audience