Hi all! You may have seen the Miracle-Gro/Walmart ad campaign that seems to feature Stardew Valley. The ad is currently running on reddit, and has been posted several times to this subreddit.

We have been removing posts regarding this campaign, since we do not want to support visiblity of the advertisement and we have rules against AI-generated content. But we have now heard from u/ColitoCole; who works for ConcernedApe and has said the following:

"Hello everyone! Cole here, speaking on behalf of ConcernedApe and Stardew Valley. I want to clarify that we are not involved with this promotion in any way. We were not consulted about this so it was not something we approved or are participated in. I believe company who set this up (ThecePlay) was trying to focus on "farming games" or those with gardening involved, to match this promotion they are doing for Miracle Gro. Originally they used the Stardew Valley [logo] on the main page so we asked them to take it down, which they did. Hope that clears things up!"

Thanks to everyone who wanted to raise awareness of this—it successfully reached the people who needed to hear it! This post will be the only one we allow to remain up for discussion. Any further posts regarding the ad campaign will be removed for promotion/AI and redirected here. Thank you!