Hi! I’m being asked to come up with personal goals, as well as have a more succinct way of describing what I do in my org. Not in a bad or critical way, but simply based on the fact that I’m no longer doing “traditional product management.” My direct manager had been promoted a few times in the last year and along the way he’s kept me reporting to him and thus with that level of visibility I passed off feature development to others.

I have been in product for 12 years, and am currently listed as “Sr. PM” although at my last company I was L7/Group level. Last year joined my company in a 350 person org. While I initially was working with some scrum teams, I started to lean in more in terms of strategy, cross-functional alignment building, setting up and leading strategy sessions with the entire PM staff (30 PMs). My boss go promoted to Head of Product and then to GM and I helped more out with some of the more leadership level stuff. My peers appear to be directors instead of the Sr/PM folks I was a year ago. The thing is I am kind of just chipping in here and there… for example I will say “hey we should do a review of this product and organize that” or “we’re missing a 6 mo strategy document” and build that out.

My boss says I am killing it but since I don’t have clearly defined product line or really any kind of remit, he wants me to help define it more. I don’t have any direct reports. Is it product ops? Am I chief of staff? Principal PM? I don’t even know. I just go do and lean in where is most important and help shore up and mentor the team there.