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Anyone else notice the rising trend of IG's oversexualized credit repair and realtor services?
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On the daily, I get advertisements about some new realtor or credit score repair service that doesn't even advertise their business or their reviews or their actual service. This has been a growing trend I've noticed since mid 2021 but for all I know this has been going much longer. Plus, as someone with a quite a few years in the advertising business, it bugs me that this is the route most startups are deciding to take.

99% of the time behind or on the initial advertisement is a woman sexualizing themselves either in a more gratuitously revealing outfit or their actual profile is littered with them in a bikini or revealing outfit. I get that they're trying to run a business, but its a horrible way to get attention. You technically could make the argument that they're just confident in themselves and are flaunting what they've got, but they know full well what kind of message they're putting out there so they shouldn't be surprised when they have zero clientel and all horny dudes from across the world (mainly US tbh) just commenting on their appearance. The worst offender in this regard is easily @financialsolutionswithpatty. Literally zero to her business other than her self exploitation and chances are she's fully aware of this.

Check their comment sections and 90% of the time its men with their typical comments spreading heart eye emojis left and right or telling them they're so hot instead of any clientel, but this is how they advertise themselves.

The thing is though, that even though for some of these profiles, they don't have any revealing or bikini photos at all, what they have been doing instead is using a post or photo/video that shows the most amount of screentime of their ass or something

SOME COMPANIES EVEN CREATE ADS OR PARTNER WITH AN BIG BOOBS/HUGE ASS INFLUENCER KNOWING FULL WELL THEY'RE TAKING ADVANTAGE OF THEIR LOOKS TO GET THEM SERVICE.

The worst offender I've ever seen in THIS regard is @extra.card or the Extra Card company who openly exploited the yoga influencer @reynisima. To add insult to injury, I commented on their company profile that they were exploiting her and they deleted my comment. Shady much?

My whole problem with all of this is it's an extremely scummy way for businesses to expose themselves or make money. If this were for something like an ED pill or a clothing company, then sure that's normal and I'd let it slide. But it bugs me because as someone who's worked in the advertising business for years, there are FAR better ways to go about making your startup company known, and it bugs me that women are being used for this reason even if they know and agree to it just for money.

Honestly I'm tired of it and wish these people/businesses would take a different direction cause it really will damage their careers in the long run.

TLDR; Women are being exploited by shammy companies like Extra Card so they can use their bodies for traction or are exploiting themselves to run their credit repair or realtor business, and there are much better ways to go about it.

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2 years ago