IBM Logo

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IBM Logo

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I find the current IBM logo bland and outdated. Especially the font. Why isn’t it Sans Serif? Doesn’t Sans Serif look more neat?

The 1924 logo is actually fancy.

Edit: This logo does not reflect a-lot with IBM's pivot to hybrid cloud and AI. When I look at the logo, I think of computing servers stacked on top of each other. Which was relevant back in the 70s. Apple had it the same way with colors a few years later. But it did not take long for them to change it.

This feels a lot like people saying dad rock has lost its charm. No- it will always be timeless!

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shade845

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Posted: 1 year ago
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External URL: reddit.com/r/IBM/comment...