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[EVENT] Korean Automotive Industry
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d3vilsfire is in EVENT
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Korea has become increasingly relevant in the automotive industry. With our hopes of continued expansion as well as the growing desire for electric vehicles, Korean automotive companies believe they can position ourselves in the market for continued success.

GM Korea will be reaching out to their GM parent in the hopes for asking for the revival of the Holden brand under GM Korea. Holden will then build hybrid and fully-electric versions of Holden-designed and Daewoo-based models. While they will be using GM researched parts to reduce cost, we hope that GM Korea will have some autonomy in these developments.

Hyundai Motors Company will approach the Swedish government to purchase the Saab Automobile AB marquee, placing it as the European brand for Kia cars, as well as a hybrid/electric focused subsidiary. Though because it will be carrying some of our high luxury cars, it will be mixed. Featured as a more luxury brand than Hyundai, and sort of on-par with the Genesis brand, we will be reviving some cars under the Saab marquee.

Saab Name Kia Vehicle Class Body Style
Saab Bästa Kia Stinger Mid-size car 5-door liftback/fastback sedan
Saab Lycka Kia K5 D-segment/mid-size sedan 4-door sedan
Saab Prins Kia K8 Executive sedan 4-door sedan
Saab Rike Kia K9 Flagship Full-size luxury 4-door sedan
Saab Linjal Kia Ceed Compact car/small family car 5-door hatchback
Saab Linjal X Kia XCeed Compact crossover SUV 5-door SUV
Saab Scania Kia Stonic (PHEV) Subcompact crossover SUV (B) 5-door SUV
Saab Halland Kia Sportage (PHEV) Compact crossover SUV (C) 5-door SUV
Saab Oland Kia Sorento (PHEV) Mid-size crossover SUV 5-door SUV
Saab Kunglig Kia Telluride (PHEV) Mid-size crossover SUV 5-door SUV

Samsung and LG will also look to expand their portfolio into automotive industry. Samsung will look to try to purchase a controlling stake into McLaren, and will also look towards India's JLR in order to become a joint investor in the JLR project. LG will try to become a major investor for Ford, helping the company push through this transitional phase of the company, and focus on the development of electric vehicles. They will also look to become stakeholders in Daimler and BMW who are also trying to push for electrification, with BMW doing far better than Daimler has as of recent.

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1 year ago