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Hey everyone! We run Pub Trivia at a bunch of different bars across our country. For many of the events, we sell tickets for $10 each and, with eventbrite fees and taxes that ends up being closer to $12. Our customers (and most customers) are willing to accept ticket fees as a part of life.
Obviously, some of those fees go to the actual processing of transactions, but other than that, there is about $2000 every month that our customers are spending that doesn't go to us, as we continue to grow this number will reach closer to $5000/month.
Our idea is to build a site separate from our own website as a ticket processor that would
1) be better suited to us than the eventbrite site.
2) would allow us to collect the 'ticket fee'.
3) could work for other companies to sell these tickets as well and gain us revenue.
My big issue with this, is that it might divert focus away from our primary pub trivia goal. But, looking at this being a $30-$50k/year recoup on what our customers already spend - its a pretty tantalizing idea.
What are your general thoughts on this idea? Is it too much work to be worth while?
(We will likely do $250k in ticket sales this year anyway and there would be about 35k in the ticket fees on top of that).
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