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I was watching a youtube video for a glossier foundation review, and influencer said during the video “I like the packaging of the product, its nice but the box is a bit boring.”
Don’t people just toss the outer packaging in seconds?
(Hopefully recycle it if it is recyclable.)
Do people actually care about the outer packaging of a product? If so, why?
I don't care about the box the product comes in, but I do care about product packaging itself, both aesthetically and functionally. I'm frequently willing to throw a little more money at an equivalent product with heavier, prettier packaging.
But the box it comes in? No. Send it to me in an empty toilet paper tube for all I care.
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- 1 year ago
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