Why is it that the last trailer before the feature is almost always from the same distributor as wha...

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Why is it that the last trailer before the feature is almost always from the same distributor as what you're about to see?

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Whenever I go to the movies, I always notice something interesting: at almost every first-run movie theater, the last trailer that plays before the feature is from the same studio as the film you're about to see. It's not just an AMC thing; Regal, Cinemark, all the smaller regional chains, and even the mom-and-pop movie theaters do this. Is it a requirement from the film distributors? Is it something completely different? This has intrigued me for so many years now, and I haven't been able to get a definitive answer.

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tejojo

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Posted: 1 year ago
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